What kinds of immunity supplements are there? We all hate being sick, so why wouldn’t you do everything you can to protect yourself from catching a bug? After all, it’s better to be safe than sorry (or in this case – sick).
Washing your hands, getting enough sleep, exercising, and eating right all help you avoid becoming ill, but you should also consider taking immunity supplements to give your immune system a boost. The latter is easier said than done because while you may have control over what you put in your body and the workouts you do, you don’t have much control over what your body comes in contact with as you go about your day. 2022 SeptemAugJAugJApMaFebruJanuJanuDecemNovemNovemOctober 11.Looking after yourself means eating right, getting proper amounts of exercise, and doing what you can to avoid getting sick. Issue List ApMaFebruJanuJanuDecemNovemOctober 10. article/OLLY+Meets+Fast-Growing+Demand+for+Immunity+Products/4233657/741399/article.html Menu OLLY Meets Fast-Growing Demand for Immunity Products Ryan subsequently cofounded Welly - a line of first-aid products in chic patterns and bold colors. Following the launch, OLLY expanded a range of national retailers spanning multiple channels, including club, mass, grocery, retail pharmacy and drug specialty. Ryan noted at the time that he saw supplements as another category filled with uninspiring branding and packaging. OLLY was cofounded by Eric Ryan, who previously cofounded Method Home Products, a supplier of nontoxic and environmentally friendly household cleaning products, hand and body soaps, and air fresheners that the company differentiated through innovative design.
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The company’s full line of expertly blended products in simple, colorful packaging make the benefits easy to understand and the shopping experience stress free. OLLY remains motivated to help change the way consumers shop for nutrition. “We can fit more hard-hitting ingredients and/or higher doses in pills to provide these extra strength benefits for consumers, wrapped in a delightful, easy-to-swallow soft-gel that’s taken with water.”Ĭonsumers like format variety in supplements. “Pills allow OLLY to reach older Millennials and younger Gen Xers, who prefer a pill format, want a nonsugar option and, most importantly, are looking for an extra strength benefit,” says the spokesperson. So, are gummies the future? Are pills dead? Not yet, according to a company spokesperson, who points out that pills represent about half of the category overall. OLLY’s immunity powders line delivers both. Consumers also told the brand’s managers that there’s no brand or product that delivers on delight expectations - they want an efficacious product that actually tastes good. The brand’s consumer research revealed that supplements users like format variety in their immunity solutions, a preference that often leads them to use multiple supplements promising immunesystem support. The company has created products designed to provide specific benefits that meet such real daily needs, including healthy skin, increased energy and a good night’s sleep. OLLY, founded in 2014, has evolved around the belief that the foundation of happiness is good health, and that people are at their best when truly happy. OLLY last year also made a splash in the women’s health space with a line of supplements designed for women, by women, and offering solutions in the areas of libido, mood, bloating and urinary tract support. Electrolytes powder, an addto- water blend of electrolytes, vitamins C and D, and zinc.
Ultra Strength Immunity softgel, a multi-benefit blend that in addition to immune health is said to aid respiratory health and offer antioxidant protection.Extra Strength Elderberry gummies, containing 450 mg of elderberry extract, or about 50% more than competitors’ elderberry gummies.OLLY introduced three immunity products in 2021: SAN FRANCISCO - OLLY notes that immunity has been a rapidly growing subcategory within the VMS classification since the onset of the pandemic, as the SARS-CoV-2 strain of the coronavirus has shifted consumers’ approach to immune health. Mass Market Retailers - MaOLLY Meets Fast-Growing Demand for Immunity Products
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